Short Answer: Are Chinese and European Shoe Sizes the Same?
No, Chinese shoe sizes are not the same as European sizes. China uses a metric system based on foot length in millimeters (e.g., 240mm for EU 38), while European sizes follow a Paris point system (2/3 cm per size). A Chinese 240 is roughly equivalent to EU 38, but variations exist due to different lasts and manufacturing tolerances. For wholesale buyers, this mismatch is a key factor in selecting the right stock.
Understanding the Measurement Systems
European Shoe Sizes (EU)
EU sizes are based on the Paris point (2/3 cm). For example, EU 38 equals 24 cm (240mm). This system is used across most European countries but is not directly tied to foot length—brands can vary significantly within the same number.
Chinese Shoe Sizes (CN)
Chinese sizes are based on foot length in millimeters. A common label reads “240” meaning the shoe fits a foot length of 240mm. There’s no standard width designation, but many Chinese factories use the same last for EU and CN sizes, leading to similarities.
Size Conversion Table (General Guide)
| Foot Length (mm) | Chinese Size | European Size |
|---|---|---|
| 230 | 230 | 36 |
| 235 | 235 | 37 |
| 240 | 240 | 38 |
| 245 | 245 | 39 |
| 250 | 250 | 40 |
| 255 | 255 | 41 |
| 260 | 260 | 42 |
| 265 | 265 | 43 |
Note: This is a rough conversion. Actual fit depends on the shoe’s design and last.
The Wholesale Market Reality: What You Need to Know
When you’re at a wholesale market stall in China—like those in Guangzhou or Chengdu—you’ll see shoes labeled with both CN and EU sizes. But here’s the truth: many factories produce shoes using a standardized last that fits both systems. A shoe marked EU 38 might actually be built on a last that matches CN 240, but the fit can vary by brand or style. I’ve seen stalls where the same shoe in EU 38 and CN 240 are identical, while another style might run half a size smaller.
For buyers sourcing for European markets, the key is to not rely solely on the size label. Instead, ask for a size chart based on foot length (in mm) and request samples to check fit. Soudangkou offers verified suppliers who provide detailed specs, so you can avoid costly returns.
Tips for Buying from Wholesale Market Stalls
1. Always Request a Size Chart
Legitimate stalls have a conversion chart. Ask for it in writing. If they can’t provide one, move on. You want suppliers who understand international sizing.
2. Check the Insole Length
Remove the insole and measure it. That’s the true internal length. Compare with your target market’s size guide. Many stalls are happy to let you do this.
3. Look for Consistent Manufacturing
Stalls that sell to export markets often have better quality control. Inspect the stitching and glue points. A poorly made shoe will have inconsistent sizing.
FAQ: Common Questions About Shoe Size Differences
| Question | Answer |
|---|---|
| Are European and Chinese sizes the same for women? | Generally no, but many women’s shoes from China are produced for EU markets, so they often match when using foot length conversion. |
| Do Chinese shoes run smaller? | Some do, especially cheap sneakers. But reputable factories use standard lasts. Always test with a sample. |
| Can I buy EU-sized shoes directly from Chinese suppliers? | Yes, many suppliers label shoes with EU sizes. But verify with foot length to avoid returns. |
| Why do some Chinese shoes fit differently? | Different lasts (shape of the shoe) can cause variation. Width is often narrower in Chinese sizes for women. |
| Is there a standard width in Chinese sizing? | No, width is not indicated. You must specify if you need wide or narrow. |
Conclusion: Size Labels Are a Starting Point, Not the Final Word
For wholesale buyers, the question “is china and europe shoe size the same” has a clear answer: they are different systems, but with careful conversion, you can get a good fit. The real skill is in reading the shoe, not just the label. Spend time at the market, measure insoles, and build relationships with suppliers who prioritize quality. When you find a reliable source, stick with them. Platforms like Soudangkou can help you connect with verified stalls that understand export sizing. Remember: a little due diligence upfront saves you from a mountain of returns later.
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